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Contact UsWhen you stay in contact with your customers, you have the opportunity to gain a greater share of attention from those customers. That can translate into more attention, interest, desire, or action. In the past, printed direct mail and direct calling provided the opportunity to send highly-targeted messages directly to the consumer. During the last serious recession this country endured, businesses who relied on such forms of direct marketing prospered.
Today, companies face a new economic crisis and email has become the tool of choice for successful direct marketing on the Internet. With more than half of all Internet users sending and receiving email every day and the growing popularity of portable devises which support email, it’s no wonder that email marketing plays a key role in the online marketing strategies of successful businesses.
Compared to more traditional forms of direct advertising, email marketing provides a significantly lower cost, high ROI method of reaching out to and staying fresh in your customers’ minds. Better still is the speed at which messages can be delivered, all with minimal effort on your part.
It’s in the mail!
Let our Linkshapers help you manage an effective email marketing campaign, from strategic planning to implementation including:
- We develop a comprehensive email marketing strategy
- We create and install your customer database and online sign-up form
- We assign program administration access to you and your designated individuals
- We design a beautifully-branded HTML email template for use in your marketing campaign
- We provide training and support throughout your email campaign
Opt-in is not optional
Opt-in is a requirement for successful businesses today, which is why Linkshape, Inc. only supports permissions-based email marketing campaigns. The customers you send your messages to will have specifically chosen to receive those messages. They have “opted in” and as such are more likely to respond in a way that benefits your organization. Should they decide they no longer wish to receive email messages, they can simply remove themselves from your mailing list. Best of all, all this takes place automatically without any extra effort on your part!
Contact us today for more information or to get started.
